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There’s nobody like celebrity managers in the life of artists and talents.
Whatever industry the rising stars and the popular on-screen personalities may be in, they won’t be able to peacefully survive the demands and pressures of the limelight without their celebrity managers!
The previous statement may sound silly and unbelievable for some people who adore celebrities so much, thinking that the support of fans is the only thing that will keep the stars shining. But that statement is actually the truth that not everyone realizes. Celebrity managers are crucially essential in the lives of public icons.
Because celebrity managers are among the most fundamental and influential people in the artists’ support circle, their roles are indeed enormous. That makes it so obvious that their work is taxing and not a piece of cake at all! Being called a “manager” sounds supreme, but not everybody knows how tough the job really is!
Are you an aspiring celebrity manager or a currently known artist? Or maybe you are just curious. Keep reading this article and be enlightened about these 6 big challenges that celebrity managers personally encounter in their job! You will begin to appreciate and understand their diligence even more!
1 – ESTABLISHING A GOOD RELATIONSHIP WITH ARTISTS THEY HANDLE
Also called “artist managers”, celebrity managers are the people who are inevitably always beside and in close contact (both literally and virtually) with the figures they work with. Because that is their job’s unchangeable feature, it is a must for artist managers to establish a good relationship with them.
This is a hefty challenge because it takes quite a lot of time to get to know each other and to get used to their artists’ characteristics and preferences. They aim to click with them for a harmonious professional and personal connection! Loads of patience are required too.
If the celebrities they are about to handle are new to the industry, a rookie or a soon-to-debut one, artist managers will help them learn and adjust, so building a relationship with them might be easier than when the artists are already long-time celebrities or veterans in their craft.
The latter could present trials to celebrity managers because there are some old-time artists who have sky-high expectations and demands from them. Managers have to learn their artists’ good and bad personalities while wanting to form pleasant relationships with them.
2 – SETTING AND MEMORIZING ALL THEIR SCHEDULES AND APPOINTMENTS
Celebrity managers not only know that their artists have appointments but also arrange their timetables and itineraries for them. Setting and memorizing their schedules is important for busy media personalities, and their artist managers are there to remind all of them.
Oftentimes, celebrity managers talk with producers or organizations that request to book interviews, gigs and projects with their artists. They help the artists in fixing their calendars and keeping them in mind, so every plan goes smoothly and every commitment is attended to.
3 – HELPING THE ARTISTS PROTECT THEIR IMAGE
Being a public figure is setting your name and life out there for the world to see, and it is certainly a risky journey because in many aspects, that royal career can make or break you. The breaking part is unwanted, yet many stars go through it or end up there. Protecting their image is celebrities’ goal for them to keep working and pursuing their passion.
Celebrity management companies execute training, workshops and mentoring for their artists to be presentable on and off their celeb lives, so that whatever good image they have will be maintained. Artist managers have a vital role here as they help their clients develop genuinely nice traits and always behave authentically but professionally wherever and whenever.
This could be a heavy challenge to persistent celebrity managers, especially when their artists’ are often targeted by bashers and by people hired to find loopholes in these figures’ public and private lives.
Moreover, artists are humans, too, so there are some off-cam situations when they are not their best personalities like when they get mad or easily irritated after an exhausting day of work. Celebrity managers help protect them in these moments as well, to minimize spreading issues and to help their artists clear their names and apologize when necessary.
4 – COACHING THEM ON PROFESSIONAL DECISIONS
Artist managers are to their handled celebrities as parents are to their children.
Their job sometimes does not look like a job but more of a kind willingness to aid and support other people. Not only do artist managers keep track of schedules, negotiate contracts and advertise their clients but also do they guide them in many professional decisions to be made.
Artists trust their celebrity managers, so their coaching and counseling are valid to them, being the ones who often know more about the artists’ career than the artists themselves. Seeing all the sincere and tear-jerking hard work given by these celebrity managers, they can rest assured that their pieces of advice for them are always for their best.
This could become a worrisome undertaking for celebrity managers since they should not make a mistake in shepherding their clients. Their thoughts and instructions have a great impact on their managed celebrities’ final professional decisions, so this is also a burden to them.
5 – DEFENDING THE ARTISTS AGAINST HATERS AND FALSE RUMORS
Many people dream of becoming a superstar like the actors, performers, musicians and other artists they enjoy seeing on screen and stage. The fame and luxury are, needless to say, grand! However, the lives of celebrities are not as perfect as most common people think and believe. Most stars also receive hate from people who want to bring them down and who make up fake news to ruin them.
While this is obviously a giant setback to the targeted icons, it is also a weighty headache to their celebrity management companies as they have to know the complete details of the issues and attacks towards their clients. Defending and shielding their clients is their goal and duty. Artist managers mediate interpersonal problems like these and lead in taking immediate legal actions against people coming up and spreading false rumors against their artists.
6 – CARING MORE FOR THE ARTISTS THAN FOR THEMSELVES (MOST OF THE TIME)
The job of artist managers is without a doubt exhausting in many ways. They are surely in it for better and for worse. And along with that, most of the time, they tend to care more for the artists than for themselves.
To protect their clients from malicious attacks, they show themselves, negotiate and release statements to people involved and with news organizations. Even when they are sometimes blamed for certain matters they do not have anything to do with, they do their best to make things right for their artists. This is just one of the many situations where celebrity managers look after themselves less and after their artists more.
Awww. It’s touching and heartwarming to know, isn’t it?
CHALLENGES OF ARTIST MANAGERS
Celebrities are truly hard working people, always doing their best to fulfill their dreams as individuals and to delight their supporters’ hearts. And by their side are their personal celebrity managers who also give their maximum bests to assist and advocate them.
Truly, the particular tasks of artist managers may be distinct among varied industries and considering the career status of the clients they handle, but nonetheless, they all experience arduous things with regards to their job. Like fans, celebrity managers want the artists they take care of to always be loved and recognized. That is definitely one of the joys of artist managers despite the struggles they themselves face.
Celebrity managers should also be thanked and acknowledged for their unrelenting efforts for their client artists, not only behind the scenes but also in every angle of these stars’ careers.
ABOUT THE AUTHOR:
Nicole Ann Pore is a writer, an events host and a voice over artist. She finds quality and well-researched writing as a worthwhile avenue to enlighten and delight others about things that matter. For her, it’s restoring and fulfilling to the heart and a great way to clear the mind while loading it up with fresh learning. Film critiquing and filmmaking are among her interests too. Giving all the glory to God, Nicole graduated Cum Laude from De La Salle University Manila, Philippines with a Bachelor’s Degree in Communication Arts.
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